The Simple Power of One-a-day
Disclaimer: this article had originally appeared on Seth Godin’s blog and he truly inspires me to do something new and worthy each day.
There are at least 200 working days a year. If you commit to doing a simple marketing item just once each day, at the end of the year you’ve built a mountain. Here are some things you might try (don’t do them all, just one of these once a day would change things for you):
– Send a handwritten and personal thank you note to a customer
– Write a blog post about how someone is using your product or service
– Research and post a short article about how something in your industry works
– Introduce one colleague to another in a significant way that benefits both of them
– Read the first three chapters of a business or other how-to book
– Record a video that teaches your customers how to do something
– Teach at least one of your employees a new skill
– Go for a ten minute walk and come back with at least five written ideas on how to improve what you offer the world
– Change something on your website and record how it changes interactions
– Help a non-profit in a significant way (make a fundraising call, do outreach)
– Write or substantially edit a Wikipedia article
– Find out something you didn’t know about one of your employees or customers or co-workers.
Enough molehills is all you need to have a mountain.