5 Steps to Getting More Engagement with Your Visual Content

May 1, 2015 | Posted By: | Blog · General Topic · Infographics · Marketing |

Marketing content strategy is changing everyday and in today’s marketing the visual content is the biggest component. Here are three facts supporting the importance of graphics and images that every digital marketer should to know.

-Over 90% of communication is non-verbal.
-Infographics are shared and liked x3 times more than other content formats
-More than half of website visitors spend less than 15 seconds actively reading text on the page.

According to the infographic below from HubSpot, the average number of Facebook shares of posts without images is 28. With images, the average number of shares jumps to 65. Without images, the average Twitter shares is 10. With images, it jumps to 20.